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Liberty or Death

By MARK JURKOWITZ  |  May 11, 2006

“I don’t ever predict the death of newspapers. [But] the history of the newspaper business tells us that second papers in the Herald’s position are a dying breed,” says Morton.

Or, as one Herald employee succinctly put it: “I think probably we’ll have to reinvent ourselves somehow.”

Give Me Liberty
Several years ago, a story in Crain’s Chicago Business pithily described Liberty as “the largest newspaper empire you’ve never heard of.” Based in Northbrook, Illinois, the company owns more than 270 papers (including 64 dailies) in 15 states.

A fairly typical Liberty publication might be the Wayne Independent, a 128-year-old paper based in the northeastern corner of Pennsylvania, with a circulation of about 4500; it’s the only daily in the county. Stories about a controversy over high-voltage lines and a borough-hall open house get significant play (at least on the Web site). When asked about the size of his editorial staff, a wary publisher told me it was none of my business.

According to one journalist who covered the company, Liberty had a reputation as “classic bean counters. They didn’t have much of a journalistic reputation at all.” They were “known for running these skeleton crews,” he says. (Liberty officials did not return calls seeking comment.)

But some things have recently changed. Liberty was bought about a year ago by an affiliate of the Fortress Investment Group. Liberty CEO Mike Reed recently came aboard from the Alabama-based CNHI (Community Newspaper Holdings Inc.), where he was instrumental in orchestrating that company’s purchase of the family-owned Eagle Tribune Publishing Company last summer.

“What you really need to look at is the track record of CNHI, which has a sterling reputation,” says Michael Gilligan, a general partner at Heritage Partners, which has been the owner of the Enterprise papers. “Mike is an industry veteran with a lot of experience dealing with weeklies and smaller suburban dailies, with Kirk as the best possible operator to put this together.”

Gilligan is referring to Enterprise NewsMedia CEO Kirk Davis, who provides another little insular twist to this three-party deal. Davis was the president of CNC when it was owned by Fidelity Investments, and for a time he was a holdover when Purcell bought the community chain from the mutual-fund giant in 2001. But he left the CNC empire only to later become the Enterprise CEO. Now he’s once again part of the operation that will run the CNC papers.

Reportedly, all CNC employees will be offered employment by the new owners, and Greg Rush, who is Purcell’s son-in-law and the chief operating officer of CNC, is also expected to stay on after the sale. But that doesn’t mean there won’t be cuts somewhere in the new combined CNC/Enterprise company.

In an interview with the Patriot Ledger, Reed said it was too early to know if there would be staff reductions after the dust settles. But there may not be much fat to trim in the CNC workplace, where Purcell has significantly reduced the work force in the past five years.

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Related: When Rupert came to Boston, High noon at the Herald, Leftward ho!, More more >
  Topics: Media -- Dont Quote Me , Media, Rupert Murdoch, Brockton Enterprise,  More more >
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Comments
Liberty or Death
Just a point of interest on this topic. Pat Jr. the twenty something Ad Director of Herald Media has been shipped back to the NY Post to be the Retail Ad Manager..... Does that sound like a rebuilding We're here to stay situation?
By sully on 05/11/2006 at 3:28:04
Liberty or Death
Mark- You better look twice at the competitive landscape. There is new blood running Liberty and these folks know how to compete. Don't be surprised if Kirk Davis also puts his stamp on the action with the weeklies. My guess is you will finally see some major moves at those weeklies as they take whatever marketing steps are needed to firm circulation in their coverage areas. Take a look at the strength of the weekly clusters around Washington D.C. and Baltimore and you should see the future of weekly newspapering in the Boston suburbs and along the Cape. Established in 1959, W.B. Grimes & Company has represented publishers in the sale and acquisition of over 1,000 media properties.
By Larry Grimes on 05/12/2006 at 4:32:15

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The magic 400,000 mark

While the latest Audit Bureau of Circulations numbers for the Herald were certainly discouraging, things weren’t much better on Morrissey Boulevard. The Globe’s Sunday circulation for the six months ending March 31 was down slightly more than 10 percent — to 604,068 — compared with the same period the year before. That’s dangerously close to the magic 600,000 mark. But the real milestone was set when daily circulation dropped 8.5 percent, to 397,288, putting the paper under the crucial 400,000 barrier, which is a kind of psychological setback. Some of that decline, the paper has maintained, is a result of the Globe cutting back on discounted “bulk sales” that are viewed as unreliable by advertisers. But the lingering question is whether the Globe’s infamous January snafu, in which the company accidentally released credit-card info on 240,000 Globe and Worcester Telegram & Gazette subscribers, played a role in knocking circulation below 400,000. The Globe’s own story on the subject on Tuesday said the paper lost about 5000 subscriptions as a result of that mess — but added that some of those subscribers had re-upped and that those cancellations only affected the last two months of the six-month circulation-reporting period.

So the answer is: it sure didn’t help.
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