Tourist trap

By AL DIAMON  |  October 19, 2011

All the fancy websites and full-page newspaper ads a few million dollars can purchase won't influence anyone to change their weekend plans if the forecast calls for driving rain and unseasonable temperatures. But if the sun shines and the Atlantic Ocean warms up enough to sustain life forms other than penguins and polar bears, places like Massachusetts, Quebec, and New Brunswick will empty out as their populations head for Maine.

Tourism-related businesses can continue to print slick brochures (good for the paper industry) and buy radio spots (good for the radio industry). But if they insist on following the fruitless marketing methods the state has employed for the past decade, they should foot the bill themselves (an approach that's been good for most other industries). Or the B&Bs, waterslides, and art galleries specializing in paintings of waves breaking on stormy shores could opt for a common-sense approach, and forego the ads in favor of more competitive pricing and spruced-up appearances (this has also been shown to be productive for most other industries).

Many in the tourism biz will howl that they've paid millions in taxes and therefore deserve to have the state subsidize their marketing. To them I say, ordinary workers have paid even more millions. In return, they're getting deteriorating roads and decaying schools.

Let's prioritize. Contrary to what the experts say, that would make balancing the state budget as easy as relaxing on the beach watching the tide slip away.

Vacation tips (no, I'm not going to North Korea again) and other comments may be emailed

< prev  1  |  2  | 
Related: Get smart, Governor, budget-cut thyself, I can't recall, More more >
  Topics: Talking Politics , Politics, Federal Budget, budget,  More more >
| More

Most Popular
Share this entry with Delicious
  •   SMILING FACES  |  November 03, 2014
    In an attempt to ease the state’s severe cognitive-dissonance shortage, the arbiters of good taste have spent this election season beseeching candidates to practice both civility and sincerity.  
  •   REASON HIDDEN  |  October 24, 2014
    Late last year, Michaud publicly acknowledged his homosexuality. The experts were quick to claim it wouldn’t be a big factor in the gubernatorial race.
    Want to save the taxpayers of Maine over $60 million? It’s so simple even somebody with no political skills at all can do it.  
  •   HERE COMES SICKNESS  |  October 11, 2014
    Politics and Other Mistakes
  •   PRODIGAL SON  |  October 03, 2014
    Billionaires rarely have to worry about a lack of friends. They can always buy some.

 See all articles by: AL DIAMON