These are baby steps, but they show that liberals are on the right track. Studies show that Democrats are ahead of Republicans in adopting these new techniques. Most Democratic candidates, and even their campaign advisors, know that they have a lot to learn about using these new media for persuasion. According to a recent report from the Bivings Group — a Republican consulting firm — just five percent of this year’s Senate campaigns are using podcasting, fewer than 20 percent provide RSS feeds, and barely any use team tools and other advanced technologies.
That’s a starting place. And who knows? Through the impersonal world of technology, the Democratic Party and the netroots might yet find common purpose — and perhaps learn to trust each other enough to build a real relationship and a winning team.
On the Web
Daily Kos: http://www.dailykos.com/
MyDD: http://www.mydd.com/
Huffington Post: http://www.huffingtonpost.com/
LiberalOasis: http://www.liberaloasis.com/
TPMCafe: http://www.tpmcafe.com/
The Democratic Party: http://www.democrats.org/
Campaign for America's Future: http://home.ourfuture.org/
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