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Alumnus interruptus

By HARVEY SILVERGLATE  |  November 16, 2006

The administration, to its credit, reacted by eliminating the speech restrictions, but supporters of the status quo had fits of apoplexy over the idea that alums should have as much power as Rodgers and his allies had gained — through democratic means. The administration-friendly alumni organization immediately tried to ram through modifications of the electoral system. It was clear to anyone following the saga that the proposed new constitution sought to make it more difficult for dissident challengers to join the board. And yet an alumni association spokesperson, in a brazen display of Orwellian doublespeak, maintained that the proposed new constitution “significantly improves the democratic processes of electing alumni trustees” and would create a “vastly stronger alumni organization.”

Signaling their independence, Dartmouth alums, who collectively have the power to change the board’s electoral system, voted down the proposal 51-49 percent, a stunning defeat for the entrenched powers that previously could count on a supine alumni body to approve whatever administration-friendly decisions were handed down. Merle Adelman, first vice-president of the established alumni association, tried put the best face on the affair by telling Inside Higher Education that, while the association “regrets” the defeat, “we are pleased to see the record number of alumni voices heard.” What Adelman did not say was that these wrong-headed efforts to control the message were beginning to wake up a sleeping tiger. This growing alumni rebellion will not likely stop at Dartmouth and will not be assuaged by upbeat propaganda issued by their alma maters.

In an act of rebellion similar to the Dartmouth affair, hundreds of disconcerted alumni of Rutgers University pooled their resources, along with those of students and faculty members, to place an ad in a 1998 issue of the Rutgers alumni magazine to denounce the university’s hefty investment in varsity sports. The president’s office intervened and blocked the magazine’s editor from running the ad. The alumni, with the help of the ACLU of New Jersey, sued and scored a major victory when the court ruled in 2002 that Rutgers had violated their First Amendment rights. Not surprisingly, the administration’s unseemly efforts to control its alumni have backfired: the percentage of Rutgers alumni giving has dropped every year since the school’s bid at censorship: from 13 percent in 1999, to 9.4 percent in 2005.

Brave students and faculty have long protested trends in higher education that compromise their rights through the rise of speech and “harassment” codes. Such regulations limit constitutionally and academically protected speech, theatre, artwork, and publications, and are capriciously enforced by often-secret internal administrative proceedings that deny students any semblance of due process. As Alan Charles Kors and I pointed out in our 1998 book, The Shadow University: The Betrayal of Liberty on America’s Campuses, academic freedom is being sacrificed so that academic administrators can play-act as empire-builders and careerists rather than serve as educators. The typical modern college president’s goal is to have no controversy, no trouble “on my watch,” we wrote.

One major problem facing campus administrators accustomed to having little or no blowback from alumni is that their graduates are among the most Web-savvy members of our society who are increasingly turning to the blogosphere and the Web sites of student newspapers that remain, by and large, fairly independent. For administrators to think that they can mold alumni opinion by monopolizing the universities’ messages sent to grads ignores the growing realities of our increasingly sophisticated and informed electronic-media-saturated culture.

Now that no-nonsense alumni are seeing through the smoke and mirrors, cutting off donations and asserting control of alumni associations and boards of trustees, colleges may have no choice but to pay attention to the rising chorus of voices saying “enough!”

“Freedom Watch” columnist Harvey Silverglate is co-founder and board chairman of The Foundation for Individual Rights in Education. Jan Wolfe assisted in the preparation of this article.

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Comments
Alumnus interruptus
I write as someone who has run the public relations offices at Harvard, The University of Chicago, Brandeis University, Yeshiva University and, currently, Emerson College. I applaud attorney Silvergate's article and concur with his overall assessment that colleges and unversities would be well advised to cut back on the puffery in their alumni publications and move toward more open and direct communication with alumni and others. Institutional BS does not motivate people to give. Nevertheless, I think some distinctions need to made. There are three types of alumni magazines -- those published by the institutions directly, those published by independent or quasi-independent alumni associations and those (like Harvard Magazine) that are published independently. While it IS realistic to expect institution-published magazines to substitute balanced news, information and features for puffery, it is NOT realistic (and perhaps unwise) to ask such magazines to provide balanced coverage of campus controversies. When institutions try to do this, they inevesitably wind up promoting their own point of view. That is why, for example, I avoided covering the often bitter negotiations that took place over a two-year period at Emerson in our monthly newsletter or the alumni magazine, despite some pressure to enter the fray. There was simply no way we could cover an issue like this fairly in a "house organ," so it was best to ignore the topic in these publications. Alumni associations, especially those that are largely independent, can in theory to a better job covering campus controversy, but even in these situations, providing balance is a difficult task. There are pressures from administrators and also from their own board members. Editors are caught between the proverbeal rock and a hard place. The independent magazines are free to do whatever they like, and for better or worse they do this when covering hot button issues. There is a saying along the lines that with freedom comes responsibility. All too often, in my opinion, the independents excercise their freedom without responsibility by assuming viewpoints that are needlessly hostile and adversarial. So it is not surprising that administrators would respond by creating their own publications. This is a very old debate but one worth engaging in from time to time.
By David Rosen on 11/18/2006 at 9:02:19
Alumnus interruptus
I apologize for the typo in Mr. Silverglate's name in my earlier comment. Also, my reference to often bitter negotiations should have stated that the negotiations were between the administration and the faculty over a collective bargaining agreement.
By David Rosen on 11/18/2006 at 3:22:19

ARTICLES BY HARVEY SILVERGLATE
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