The Big Hurt: Shill crazy

By DAVID THORPE  |  May 21, 2010

The company further claims — in print, before the eyes of God and everybody — that Wyclef Jean continued: “If you’ve got RITZ and some inspiring music, you’re off to a great start.”

Yes, the phony quotes are ridiculous, and we’ve probably got a few chortles queued up in our laff zones, but let’s all get serious for a second: “While Wyclef has focused his recent efforts on helping the people of his native Haiti recover from the January earthquake,” — okay, whew, done tiptoeing around the Haiti thing — “he is also taking time to inspire people to create their own block parties. RITZ and Wyclef are teaming up to offer these easy block-party tips, which are sure to make your party great.”

The release goes on to publish Wyclef's favorite block-party recipe, “Island Black Bean Hummus Toppers,” which calls for 72 RITZ crackers

DAVID THORPE | dthorpe@phx.com

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