"I'm always on the lookout for the next big thing and I'd say that this holiday season LET'S ROCK! ELMO is in it to win it," says Jackson. "Singing and dancing comes naturally to children and I'm a big fan of toys like LET'S ROCK! ELMO that help nurture that innate love for music."

Aww, I'm actually super down with that one. Except that LET'S ROCK! ELMO comes with bongos, and maybe we shouldn't be teaching kids to be the most hated person in any public park.

DAVID THORPE | dthorpe@phx.com

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