090327_bikes_m
PEDAL POWER Phipps and McGarrity. 

You won't be able to miss them. Just look for the bright-pink flamingos — or the matching pink sheaths on the bikes. For the past few months, they've been stationed at 15 West, Rhode Island School of Design's downtown dorm and library building, but starting Monday, they'll be on other campus sites as well.

Pink Rides Providence, a bike-sharing program born out of two RISD juniors' desire to share the joys of cycling with their fellow students, is scaling up.

Started last November as a pilot with two bikes, Pink Rides is expanding to as many as 20 bikes, though still just for RISD students. The next step, says co-creator Nathan Phipps, an industrial design student, will likely be to connect with other colleges, especially Brown University.

But the ultimate goal is to put flamingos — and communal bikes — all over the city, providing free, convenient, and environmentally-friendly transportation to anyone who wants it.

"That's still pretty far out in terms of planning and everything," says Phipps. "But we have some ideas about how it might work, and the city is interested in having a bike-sharing program."

In fact, quite a few people have gotten interested: from fellow cycling enthusiasts to entrepreneurial and creative types who see this as a promising model for Providence and all of Rhode Island.

Earlier this month, Phipps and his partner, Madeleine McGarrity, presented their vision to a packed room at the first "Pecha Kucha Providence," a showcase of innovative ideas held at Local 121. And Seed Providence, an initiative to promote collaboration and investment in sustainability, is actively supporting Pink Rides.

Wayne Franklin, whose firm Urban Sun Investments Inc. launched Seed Providence, had been talking about a possible bike-sharing program downtown when a RISD professor told him about Pink Rides. He contacted Phipps to offer his help and learn about the pilot.

"I said, 'How can we leverage what you have . . . to bring it downtown, and how can I use my skills and my connections to make that happen?' " he recalls. "I'm really just trying to bring what [Phipps] has to a bigger level."

The pilot was done on a shoestring — just about $50 out of pocket, Phipps says. RISD's public safety office donated the bicycles, from a stash of bikes abandoned on campus. And Legend Bicycle, in Fox Point, donated two good locks (cheap ones, after all, would make this a short-lived project).

To avoid the high cost of automated systems, Phipps says, they went low-tech, relying on RISD public safety officers posted at the dorm to watch the bikes. They issued no membership cards — just show a student ID and provide an e-mail address and a phone number to get a bike for up to six hours.

Phipps says he'd expected the bikes to be used for errands or to get to specific places, but surveys showed the rides were mostly recreational. But the bikes were out almost every day (or, well, one was; the other was wrecked by a car over winter break). Clearly the interest was there.

1  |  2  |   next >
Related: A ’stache grows in Providence, Deep cuts, Wild about Harry, More more >
  Topics: This Just In , Brown University, Rhode Island School of Design, Marion Davis,  More more >
| More


Most Popular
ARTICLES BY MARION DAVIS
Share this entry with Delicious
  •   SAVOR THESE URBAN (AND SUBURBAN) OASES  |  September 27, 2011
    It's not a huge state, but Rhode Island, you may be realizing, is abuzz with activity. There's music, poetry, theater, gallery shows, social gatherings, and all sorts of events at the colleges.
  •   REWRITING THE HISTORY OF CAPITALISM  |  March 30, 2011
    Brown University president Ruth Simmons has made it hard to ignore the school's ties to slavery — and by extension, the ties of well-known Providence families.
  •   GREENING THE KNOWLEDGE DISTRICT  |  March 09, 2011
    Christopher Bull is on the engineering faculty at Brown University, but what he teaches is a vision. “We all bear some responsibility in the direction the world goes,” he says, “and we need to accept that responsibility and act on it.”
  •   CATAPULTER WANTS YOU TO TRAVEL SMARTER  |  February 23, 2011
    You’re headed to New York and you need to keep the trip as cheap as possible, but also want WiFi, so you can work. Or perhaps you’re due in Boston’s Back Bay area, ASAP, and you need the ride to be quick and direct, even if it costs a little extra.
  •   AT RISD: 2X4S, TAPE, AND 'CO-HABITATION'  |  February 09, 2011
    In photographs, it looks like a giant spider web. But up close, it's shiny and transparent under the golden light. It's big enough for a person to climb into and crawl through — or you can poke your head in from a hole underneath or on the sides.

 See all articles by: MARION DAVIS