Thursday, September 29, 2005
Even with all the time that people are supposedly spending online, the Nielsen folks tell us this:
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Nielsen Reports Americans Watch TV at Record Levels
NEW YORK, September 29, 2005: Nielsen Media Research reported today that the average American home watched more television the past TV season vs. any previous season. During the 2004-05 TV season (which started September 20, 2004 and just ended September 18, 2005), the average household in the U.S. tuned into television an average of 8 hours and 11 minutes per day. This is 2.7% higher than the previous season, 12.5% higher than 10 years ago, and the highest levels ever reported since television viewing was first measured by Nielsen Media Research in the 1950’s. During the Sept 2004-Sept 2005 season, the average person watched television 4 hours and 32 minutes each day, the highest level in 15 years.
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I know I'll never be accused of bringing down the national average.
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