bestnom1000x50

Bodies by Boston 2013

By PHOENIX STAFF  |  January 17, 2013

FEAT_Bodies_RegisD

REGIS DIALLO

Building a better body is much like building a business: both require targeted goals and unwavering dedication. Just ask Regis Diallo, founder of 1-800-Personal-Trainers. Fitness is a lifelong passion for Diallo, who grew up in France and Burkina Faso, where he says his uncle ran one of the country's only two gyms. After moving to New England for college, he launched his business with a little cash and a big idea. "I picked the name because it sounds like a big company," explains Diallo. "You might think there are 200 trainers; there are 10 of us!"

He's adding niche-market services — like boot camps and luxury condo-complex training — that he hopes will one day make 1-800 as ubiquitous as similar-sounding services for dentists and lawyers. But its commitment to individualized service is what sets it apart. Trainers are available for house calls from 5 am to midnight; they take clients grocery shopping and even help them overcome, ahem, unexpected hurdles.

"One client's mother was always feeding her couscous," recalls Diallo, whose clients start their day by texting him a snapshot of their scale. "I called her mom and said, 'If you feed her couscous again, I'm coming over there and working you out.' Within three months, I was training her, too!" That's how you bulk up: by flexing a little muscle.

_SCOTT KEARNAN

< prev  1  |  2  |  3  |  4  |  5  |  6  |  7  |  8  |  9  |  10  |   next >
  Topics: Lifestyle Features , Boston , Harvard Stadium , bodies
| More
Featured Articles in Lifestyle Features:
ARTICLES BY PHOENIX STAFF
Share this entry with Delicious
  •   DEAR PROVIDENCE PHOENIX...  |  October 15, 2014
    Some made us chuckle, others made us choke up.
  •   BACK TO REALITY  |  September 18, 2014
    If you’re a student in southern Maine and are at all interested in arts and humanities, and have a budget of exactly $10 to spend on any one event, there’s a lot in your favor.
  •   FALL ARTS PREVIEW  |  September 12, 2014
    Week-by-week highlights until the holiday season
  •   PRIMARY ENDORSEMENTS  |  September 03, 2014
    Picking a 2014 Democratic gubernatorial candidate isn’t simple.
  •   TOUR DE RHODE ISLAND  |  May 28, 2014
    Plus, biking myths debunked, driving etiquette tips from a bike messenger, and more

 See all articles by: PHOENIX STAFF