Blowin’ up good!

By PHILLIPE AND JORGE  |  June 24, 2010


We lost a little bit of the old (and real) Providence last week when Norm Roussel passed away. Norm was a colorful character, an advertising pro who is best remembered by folks around here for his long relationship with the Bud-I. He was the advertising coordinator for Cianci’s many successful mayoral campaigns and was seen at the Bud-I’s side at quite a few public events.

One local media figure, recalling Norm, noted that he sported a “rat’s tail” hairdo for many years (unlike his boss’s “squirrel,” Norm’s was apparently real) and also reminisced about his hearty appetite and gustatory pleasure in discovering quality hors d’oeuvres at many of the events he would routinely attend.

The Bud-I would frequently challenge Norm into performing stunts and despite some exasperated kvetching, Norm would eventually give in. Especially memorable was Norm’s bungee jump at the inaugural X-Games in Providence back in the summer of 1995.

Normand Roussel was a kind-hearted guy. As a Sancho Panza of sorts to the equally colorful Bud-I, Norm was a true Providence classic. Our condolences to his family and many friends.  

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