[49] "DR." ROBERT JARVIKARTIFICIAL HEART-ON
Even before Lipitor recalled his ads (the “doctor” isn’t licensed to practice medicine, and his claim of having invented the artificial heart is, at best, exaggerated), Jarvik had already become the year’s creepiest TV spokesdude. His ghoulish face suggests a clammy “If They Mated” Conan O’Brien sketch between George W. Bush and Riff Raff from The Rocky Horror Picture Show — the perfect representation of Big Pharma run amok.
