After 3D films like Avatar comes 3D TV

Published Dec 30 2009, 03:20 PM by Lisa Spinelli

While fans are still pouring into theaters to see James Cameron's multi-million grossing 3D film Avatar, DirecTV will announce an upcoming 3D channel for their customers, reports HDGuru.com. DirecTV will make their big announcement at the next Consumer Electronics Show in Las Vegas on January 7. 2010.

DirecTV is not the only one using the 3D-frenzy created by Cameron's blockbuster-hit to promote their capabilities. The UK-based media company Sky is using airtime in some 700 cinemas before Avatar begins to carry their first major consumer-awareness campaign for their 3D channel as well.

What is needed: In order to view either one of these 3D channels, you'll need an HD-3D television set with the latest 3D technology like Philips' 3D WOW Technology. The Quad TVs from Philips, unveiled in 2008, use this WOW Technology which is based on autostereoscopic displays. The gist of what autostereoscopic displays does is it judges the positions of a viewer's eyes separately and then displays the images twice to give the illusion of depth. Read more on how the technology works from IOL Technology. (Note not all 3D TVs use this way to display the image(s), but this seems to be the predominant way.)

Consumers in Europe won't get too much of a head-start on their 3D viewing neither, claims HDGuru.com. Both Sky and DirecTV (who jointly own some Sky cable companies down in Central and South America) have said they will be ready for broadcast by early 2010. Both companies have said they will be broadcasting movies, sports, and other various "entertainment" programs.

The one hitch? You still need a pair of funny glasses to view the images in 3D.

READ: The full story from HDGuru.

Filed Under: sky, DirecTV, Consumer Electronics Show, technology, 3D

Dear Rush Limbaugh: Please Drop Dead. Love, Twitter

PODCAST: Lidia Bastianich and Judith Jones at the Brattle Theatre

1 Comments

Allan in Ventura County CA said:

I made a number on box office film in 3D...40 years ago. Like avatar, it was made in gentle, tightly overlaid 3D. When shot with comfort in mind, 3D

stereo can be played on any HDTV or flat computer screen...with no special features, other than $5 glasses, that are already available. I just shot

a live action, and animated promo for a major

aircraft company. That 3D project can be run in any format, including full color, with only moderate, muting of red, Many colors like yellow, purple, lavender, various greens, and dark blues,

come across well. Most colors look natural, so long as the stereo perspctive is kept in the mild range. Avatar was shot with these same MILD depth

cues, and could look quite good on HD, with just the plastic glasses!

January 1, 2010 1:57 PM

Name (required)

Your URL (optional)

Comments (required)

Remember Me?

Follow the Phoenix

All Blogs

Phlog (1,501)
Laser Orgy (80)
Talking Politics (1,594)
Outside The Frame (325)
Dont Quote Me (556)
On The Download (2,234)

Filed Under: sky, DirecTV, Consumer Electronics Show, technology, 3D, CES, Philips, HD TV

Boston Phoenix
After 3D films like Avatar comes 3D TV
Published 12/30/2009 by Lisa Spinelli
While fans are still pouring into theaters to see James Cameron's multi-million grossing 3D film Avatar, DirecTV will announce an upcoming 3D channel for their customers, reports...

Boston Phoenix
Don't bother with nukes, just lasso in that comet
Published 12/4/2009 by Lisa Spinelli
An aerospace engineer from the Air Force Institute of Technology has devised an idea, don't use nukes to blast a comet headed for Earth...

more by Lisa Spinelli

A list of Boston benefits for Haiti's earthquake victims | January 22, 2010

Divorce rates are higher in states that ban gay marriage. But why aren't there better stats on gay divorce? | January 12, 2010

Mango, the world's next superfood | January 11, 2010

The Elusive G-Spot: Fact or fiction? | January 07, 2010

World's tallest building opens and other Dubai ridiculousness | January 04, 2010

See all articles by: Lisa Spinelli

Latest Comments

A Plea To Ignore O'Keefe - The removal of federal ACORN funding demonstrated that ACORN is so politically insignificant that it...

By David S. Bernstein on 01-29-2010 in Talking Politics

A Plea To Ignore O'Keefe - If you think that giving advice on how to continue prostituting out what these members thought were a...

By Jennifer Wachowski on 01-29-2010 in Talking Politics

A Plea To Ignore O'Keefe - I'm not sure I follow your logic in what you're saying. Regardless of the fact that O'Keefe's...

By The Centrist on 01-29-2010 in Talking Politics

A Plea To Ignore O'Keefe - Please, please, James O'Keefe is one arrogant who believes he's above the law. His intended motive is...

By Janey08 on 01-29-2010 in Talking Politics

A Plea To Ignore O'Keefe - "A) organized into largely autonomous chapters, some of which are run more competently than others...

By Dave, Des Moines, IA on 01-29-2010 in Talking Politics

Latest Comments from Phlog

After 3D films like Avatar comes 3D TV

1 Comments

Allan in Ventura County CA said:

Leave a Comment