From Super Bowl To Super Tuesday

Published Jan 30 2008, 05:34 PM by David S. Bernstein

Boston Business Journal reports that Obama will spend big bucks to run a Boston-station ad during the Super Bowl. Obama and Clinton will both run local ads during the pre-game programming. Gee, think there might be a few eyeballs available?

Potential problem: SB viewers have come to expect a lot from the commercials. Judging the ads is now a major part of the whole Super watching experience. A flat, campaign-style ad might come across as a dud amidst the mischievous monkeys and wacky celebrity cameos.

Will any candidate be bold enough to create a "Super Bowl quality" ad?